We did it! Over 1 million miles have been ridden for transportation. 🎉 You’ve shown that change is more than #BikePossible, so we’ve added a stretch target. Let’s go for gold and ride 1,500,000 miles! Find out more

1,256,179 miles down, 243,821 miles to go!

Love to Ride Winter Wheelers poster with a man taking a selfie smiling with a lime green helmet on and his bike in the background.

This December, we’re conquering the cold and showing that biking is a year-round activity with Winter Wheelers! 

What's Winter Wheelers all about?

With a focus on building cold weather riding skills and, of course, winning prizes, Winter Wheelers aims to get more people than ever before riding in a winter wonderland! 

It doesn’t matter if you’re a keen biker or brand new rider, everyone is welcome to take part. You can ride your bike anywhere, any time up until Christmas Day - even a short spin will put you in the running for some amazing prizes!

How can I take part?

  1. Register with Winter Wheelers
  2. Log a ride or connect with an app like Strava
  3. Wait and see if you won a prize!

Register now

Prizes, prizes, prizes!

There are prizes to be won every day during Winter Wheelers! Each day you ride enters you in a daily prize drawing. And the more days you ride, the more entries you gain into the grand prize drawing to win a brand new bike on Christmas Day.

Want to see what you could win? Go on then, take a peek by clicking the button below.

Check out the prizes

Challenge wrap-up

Winter Wheelers concludes on Christmas Day with one lucky rider receiving a text message telling them they won a brand new bike! To ensure all prizes are sent out as quickly as possible, make sure all your details are up to date on your Love to Ride profile.

Good luck and happy riding!


We want to support you, your co-workers, and your workplace to gain all the benefits of riding. 

As you know, biking has so many benefits! From being healthier and happier, to being more energised and productive, to taking fewer sick days and being more sustainable. 

Learn more about Love to Ride for Business

Winter Wheelers 2021 - USA

December 1st - 25th

Ends in 23 days!

To register:

Log in or Sign-up

USA All time stats

  • 10,123 Workplaces
  • 143,848 People
  • 30,830 New riders
  • 172,761,817 Miles
  • 12,795,371 Rides
  • 17,671,539 lbs CO2
Learn more I'm in! Register